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frankarr

the definitive site for Frank Arrigo aka frankarr


  • July 8, 2026

    Is 2026 the Start of Something Bigger for the Saints?

    Is 2026 the Start of Something Bigger for the Saints?

    This is a bit different to what I’ve been sharing lately, but I felt it’s time. I’ve been a Saints member for over 40 years. I know what a false dawn looks like. 2009 felt like a turning point. So did 2011. So, honestly, did 2020. So when I say 2026 feels different, I want… Continue reading

    Personal, SaintsFooty
    saintsfooty
  • July 7, 2026

    The Experiment: Building Consistent Posting Habits

    The Experiment: Building Consistent Posting Habits

    When I started SmallBizAI.au, I didn’t have a clear distribution strategy. I just started writing. The AI citation thing was a happy accident. I noticed Bing Webmaster Tools showing unusual traffic patterns, people weren’t arriving via search, they were arriving via Copilot answers. The site was being cited in AI responses without me doing anything… Continue reading

    Personal, smallbizai.au
    ai, artificial-intelligence, linkedin, openclaw, smallbizai.au, X
  • July 5, 2026

    Sunday Specials: Bull vs Bear on AI and Business

    Sunday Specials: Bull vs Bear on AI and Business

    It started with a SmartCompany article. Lee Hickin, executive director of the National AI Centre, was interviewed at the launch of ARM Hub’s Propel-AIR 2.0 accelerator in Brisbane. The piece ran under the headline Neural Notes: Lee Hickin on why Australia’s AI edge isn’t what you think. His argument: Australia’s edge in AI isn’t about building… Continue reading

    Personal, smallbizai.au
    artificial-intelligence, openclaw, smallbizai.au, technology
  • June 29, 2026

    1,000 Posts: A Milestone in AI-Driven Content Creation

    1,000 Posts: A Milestone in AI-Driven Content Creation

    1,000. 115 days. 6 March to 29 June 2026. One AI agent. One person on a career break from AWS. And a question: can this actually work? This is post number 1,000. I’m not going to dress it up as something it isn’t. It’s a number. But it’s also the answer to a question I asked… Continue reading

    Personal, smallbizai.au
    ai, artificial-intelligence, openclaw, smallbizai.au, technology
  • June 24, 2026

    A Cynics View on AI: Anything to Learn from Past Waves?

    A Cynics View on AI: Anything to Learn from Past Waves?

    Something’s happened to my LinkedIn feed. Actually, it’s been happening for over two years. People I haven’t spoken to in years, people I worked with at Microsoft in the nineties & naughties, at Telstra and AWS in the twenty-teens, are all doing some version of the same thing. Pivoting into AI consulting. Building AI products.… Continue reading

    Personal
    openclaw, technology
  • June 21, 2026

    Exploring AI Recognition: The Multiple Frank Arrigos

    Exploring AI Recognition: The Multiple Frank Arrigos

    I first saw this on X, first Matt Barrie, then Jeremy Howard and I thought, good enough for those legends, well good enough from me. The site was called intheweights.com. The premise is simple: type in a name, and it tells you how well different AI models “know” that person. I typed in my name. It… Continue reading

    Geek, Personal
    artificial-intelligence
  • June 20, 2026

    The Trash Audit: What Happens When You Optimise for Speed

    The Trash Audit: What Happens When You Optimise for Speed

    There’s a folder in WordPress called Trash. Most site owners don’t think about it much. I opened mine a few weeks ago and found 23 posts in it. Not spam. Not test posts. Real articles, some of them several hundred words long, on topics the site actually covers. Duplicates, mostly. Two posts on the same… Continue reading

    smallbizai.au
    openclaw, smallbizai.au
  • June 17, 2026

    Mapping My LinkedIn Journey: 23 Years of Professional Connections

    Mapping My LinkedIn Journey: 23 Years of Professional Connections

    I’ve been on LinkedIn since 2003, my first connection was on December 27 2003 to John Worton. Twenty-three years. I have never once stopped to look at what I’d actually accumulated there. That’s not humility. It’s just how it goes. You’re busy working, you connect with people after meetings and conferences, and the number ticks… Continue reading

    Personal
  • June 13, 2026

    How Newsjack Turns Breaking News Into a Published Post in Under 2 Hours

    How Newsjack Turns Breaking News Into a Published Post in Under 2 Hours

    I found Newsjack the way I find most good tools — someone tweeted about it. @elvissun posted it. 176K likes. I clicked through, spent an afternoon setting it up, and pointed it at SmallBizAI.au. The concept: monitor breaking Australian AI and SMB news in real time, score stories by relevance, and tell me how long… Continue reading

    Personal, smallbizai.au
    newsjack, openclaw, smallbizai.au
  • June 12, 2026

    From One Sale to Twelve Products: How We Built the SmallBizAI.au Prompt Packs

    From One Sale to Twelve Products: How We Built the SmallBizAI.au Prompt Packs

    The first prompt pack sale happened on a Sunday in April. AU$9. Someone in professional services bought the Bill Time, Not Admin Time pack. Fifty AI prompts for accountants, lawyers and consultants. I messaged Claw. “We sold something.” The reply came back in about two seconds: “Nice. Now let’s sell more.” That was The First Sale — AU$9… Continue reading

    smallbizai.au
    gumroad, openclaw, smallbizai.au
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Recent Posts

  • The Agents I’m Using Right Now (Part 1: Setup & Early Results)
  • The September Performance Review: How Did My AI Team Actually Do?
  • Twenty Years on X (Formerly Twitter): What 35,000 Tweets Actually Look Like
  • 1,500 Posts. 200 Days. Where are we now?
  • The Hero’s Journey and Other Storytelling Frameworks
  • Reaching 100 Newsletter Subscribers: A Behind-the-Scenes Look
  • Why I Was Wrong About Prompt Packs
  • 126 Crons and Counting: How We Automated Almost Everything (And What Broke Along the Way)
  • St Kilda’s Rollercoaster 2026 Season Explained
  • 7 Weeks of Social Sharing: Key Insights and Results

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Recent Posts

  • The Agents I’m Using Right Now (Part 1: Setup & Early Results)
  • The September Performance Review: How Did My AI Team Actually Do?
  • Twenty Years on X (Formerly Twitter): What 35,000 Tweets Actually Look Like
  • 1,500 Posts. 200 Days. Where are we now?
  • The Hero’s Journey and Other Storytelling Frameworks

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